A recent Webmaster World forum thread discusses tips on using AdSense. There was a lot of information in this thread and if you missed it, I urge you to check it out.
Here is some of what I gathered as usable advice from this discussion:
Place all clickable ads above the fold. Avoid placing ads in headers; mixed in with content seems to perform best. Modulate the number of ads you are running so that you don’t appear spammy. The 300×250 block size is most popular. Once you find something that works, leave it alone. And finally, don’t spend all day and night stressing about AdSense!
These tips might be no-news for those of you who have been using AdSense for a while and have found the winning combination, but for those just getting involved, the many different theories on using AdSense can make for a scary proposition.
Case in point: The initiator of this particular thread said he eventually wanted to be able to “think like the AdSense bot” to maximize his investment. That idea was shot down later by someone who said to avoid thinking like the AdSense bot. Someone else suggested removing all but the highest earning pages, others said that was nonsense. In fact, many of the ideas set forth were later disputed as unimportant or unwise. Where do you weigh in on these contradictory ideas?
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